14. February 2020

Coronavirus, Crisis communication and the communication tidal wave

The recent Coronavirus is the proof of why businesses need to be well prepared to prontly react in crisis situations, today more than ever before: the epidemic had severe impact on firms and international business processes and in this context the media keep the spotlight alight on what’s going on with the firm.

Engel&Zimmermann, our CCNE partner, presents a case study in whicht it clearly explains why a detailed plan of crisis preventions is what really makes the difference in these situations.

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