From A to Z: daviso combines intelligent PR strategies with creative ideas. For a wide range of clients.
F&B - Terlan Winery. Press office since 2004, press conferences, media monitoring, events and tasting sessions, publications and book production, clippings, social media, CMS and homepage. Online, more specifically in the area of Social Media , the winery Terlan has been also highly successful. In the far away – according to digital scales – 2010, we created the winery 's Facebook page ( shortly afterwards the Twitter account) and have been filling it continuously with content. It was one of the first initiatives of a South Tyrolean winery in Social Media – and daviso was responsible for it from the beginning. |
F&B – Subway. The U.S. Restaurant chain Subway is the world's number one in the system catering business. Thanks to the offer of customized and freshly prepared sandwich, Subway has captured the hearts of millions of people. Subway is already present in over 110 countries around the world, including Italy for several years. Subway also draws on the expertise of our PR agency daviso to develop the market. As a partner for strategic communication, we paved the way for potential franchisees in the Trentino-South Tyrol region in a first phase. The first store openings followed shortly afterwards. In the meantime, we have expanded our B2B communication regarding Subway to the entire country. One focus is on processing the media at the regional level in order to reach the desired target group. |
Travel & Leisure – PiratinViaggio.it. „PiratinViaggio.it is the Italian branch of the German group Holiday Pirates, the world leading company in the field of social media communities. As such, the company massively takes advantage from communication tools, such as newsletters, Facebook, WhatsApp and many others. Thus, daviso, as a press office (both online and offline), helps the company to build bridges between the German and the Italian markets, aiming at the positioning of these innovative travel experts on the Italian market thanks to a focused communication strategy. Media lists and journalists relations are aspects, which are handled by daviso for PiratinViaggio, as well as the editing of targeted contents for different channels (print, TV, radio and web). |
Industrial – Berner Italia The Berner Group was founded in Cologne in 1957 and has since developed from a single business to a multichannel trading company that is the European leader. The Group’s customer base includes a wide range of companies in trade and industry and mobility. With more than 60 locations in over 25 countries and about 9000 employees generating annual sales totalling more than 1 billion euros, the Berner Group has a capillary presence worldwide. The group’s Italian subsidiary Berner Italia, which is headquartered in Verona, has turned to daviso to optimise its internal communications and to learn more about the atmosphere in the company and the level of employee satisfaction. We are using questionnaires and interviews with employees to assess the current situation in the company with the aim of achieving sustainable improvements to their working world. We are also providing the workforce – in each field of business – with information, articles and videos for their respective internal portals. All measures are taken with a continuous focus on the Group’s corporate values. |
Wine & Tourism – Valserhof, South Tyrol. The family hotel Valserhof is proud to welcome its guests to the idyllic Eisack valley. Here nature enthusiasts, fans of the typical Alpine-Mediterranean South Tyrolean cuisine and wine lovers can share a unique experience. It’s here that wine can express itself at its best. Daniel, sommelier and owner with a great passion for wine, inspires its guests with prestigious wines alongside his great expertise. daviso helps positioning the Valserhof among the top-wine-hotels in South Tyrol by establishing a wine-community of hotel guests and wine professionals by creating a series of exclusive events, providing valuable wine-contacts and using the right wording. B2C wine communication at its best! |
Banking & Finance – Hypo Vorarlberg Leasing. The leasing financier Hypo Vorarlberg Leasing, Italian subsidiary of Hypo Vorarlberg, thanks to its customized financing options, is the leader in Trentino South-Tyrol and Northern Italy. The greatest asset in the banking and finance sector is trust, which can be established and raised on different levels, not just through personal consulting. daviso supports the Hypo Vorarlberg Leasing regarding the press office, newsletter marketing and social media. We turn relevant information into attractive content that is addressed to specific target groups and channels: we create press releases (for print, tv, radio and internet) as well as catchy texts for the newsletter and the professional network LinkedIN. Establishing and maintaining trust is possible throughout several ways but the most important thing is to choose the right channels (online and offline) for reaching the respective goal. |
F&B – Campo Sughera. Campo Sughera is an exclusive winery located in Bolgheri, Tuscany, which was acquired in 1998 by Knauf, German leading multinational company operating in the building industry. Daviso collaborates with Campo Sughera towards the development of a coherent brand identity and the enhancement of brand awareness through the creation of a well-structured communication plan. The marketing and communication measures go hand in hand with the commercial ones and with the evolution of the product. daviso, after the identification of the communication strategy, will support the company in the hospitality projects, social media, as well as the national and international press. This represents a particularly interesting challenge for daviso, that is the chance to develop an organic and coherent communication project, to redefine the image of the winery and to communicate it through different channels and to the geographical areas, which are well known by the multilingual team daviso: Italy and the DACH area. |
F&B - Bozen Winery daviso supports Bozen Winery, one of the biggest wineries in South Tyrol, in its new positioning with a tailored 360° communication strategy. Press Office. As official press office we provide information about Bozen Winery’s new headquarter in Moritzing to the most important journalists and opinion leaders in Italy and South Tyrol, through press releases and ad hoc material for selected media. Guided Tours. When talking about brand experience in the wine sector we cannot underestimate the importance of guided tours. Employees play the role of brand ambassadors and it is their duty to enthuse visitors in order to turn them into active brand multipliers. The success of guided tours depends on the right concept and inspiring contents, which are developed by daviso. Events. The opening ceremony of the new Bozen Winery is a major event for employees, members, commercial partners…and, of course, for media as well. This spring, in the same timeframe of Vinitaly exhibition, we organize the opening party for the most influential representatives of specialized press and wine guides in order to increase visibility and address attention towards the new Bozen Winery. Exhibitions. During the most important European exhibitions, like the “Pro Wein” in Düsseldorf, we establish close contacts between Bozen Winery and international wine journalists. |
F&B – Frescobaldi. Frescobaldi is one of the most prestigious wine-growing families of Italy, international wine player and ambassador of Tuscany in the world. The company has decided in 2016 to use our know-how as PR agency because we have been collecting more than 12 years experience in the wine sector. As press office in the areas Trade / Wine we take care of the most influential journalists and the editors of the most important wine guides in Italy. The focus of the communication strategy is the Tuscan background which Frescobaldi is carrying in his genome. |
Travel & Leisure - Booking South Tyrol. The South Tyrolean Hoteliers and Caterers Association (HGV) developed this project in order to offer a local alternative to international online booking portals. HGV turned to daviso with the aim of increasing the platform popularity in the main markets, i.e. Germany, Italy, Austria and Switzerland. Our PR agency acts as an important bridge between the Italian and German linguistic areas. This expertise together with the long-standing experience in communication make daviso the ideal partner of Booking Alto Adige. Our activities entail a widespread range of traditional and online PR: developing media lists (print and online), drafting press releases, caring for contacts with journalists and bloggers, as well as organizing press trips and events. Furthermore, daviso designs and creates the exclusive topics and contents of the new blog “Booking Alto Adige Inside”. |
Constructions – RÖFIX. The Austrian company for building material RÖFIX has been successfully present on the market for more than 100 years and it is considered one of the leading company in this field. daviso creates for the company targeted contents for all media channels. We provide media in the field, newspapers and opinion leaders with press releases and ad hoc news. All these activities are based on a consolidate mapping of the most relevant online sites for RÖFIX. Last but not least, daviso also manages the Facebook and LinkedIn pages of the company, as well as the continuous writing of interesting contents, which give visibility to the brand RÖFIX within the social media context. |
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High Tech - Barbieri electronic. Barbieri, the innovative company located in Brixen, produces colorimeters for professional digital printing and is one of the world's leading suppliers in this field. Thanks to its specialization and the huge commitment to research and development, Barbieri trade fair equipment combines highly complex technology with precision and ease of use, making it unique in the world. daviso designs a sophisticated communication concept for Barbieri, combining high-tech with emotions. Not only technical equipment convinces by facts and figures. It is important to present the benefits, possible applications and the resulting opportunities in a simple and appealing way. And this is one of daviso’s strengths: storytelling & PR, traditionally, online & social! |
Institutional – Trentino Marketing. Trentino Marketing is the official tourism board of the Province of Trento. In partnership with the Autonomous Provinces of Trento and Bolzano, the UNESCO Dolomites Foundation, IDM Alto Adige and the tourism consortiums of Val Gardena, Alta Badia and Val di Fassa, Trentino Marketing has become organizer and promoter of the project #DOLOMITESVIVES. The project saw the sustainable opening of the Sella Pass every Wednesday in July and August 2017. daviso, press office of the whole project, dealt with the drafting and the distribution of press releases for the weekly events, managing contacts with media representatives from both provinces and ensuring the communication of events on print, online, TV and radio channels. |
Logistics - Dachser. Dachser is a leading logistics and transport company based in Kempten, Germany, but its service network covers most countries around the world. To pursue its internationalization process, Dachser relied on the daviso team to communicate the acquisition of PAPP Italia to the Italian media. This acquisition allowed the company to expand significantly its contract logistics in Italy by developing services that could further attract European food producers and distributors. Thanks to our work, the news has found ample space in the main sector newspapers, covering the whole peninsula and reaching potential new customers. |
F&B - South Tyrolean Wine Consortium. South Tyrol and wine are bound together by a strong tie. Since 2008 the whole South Tyrolean wine industry has been gathered under the South Tyrolean Wine Consortium. Being the official press office of the Consortium, daviso has been contributing to the communication of this common image to the local media, thus to the whole local population. In 2017, we feel honoured to follow the South Tyrolean Wine Consortium through the “Alto Adige – Südtirol Wine Summit”. The event, which will take place in Bolzano, will be an important stage for South Tyrolean wines and will give them visibility in the international context. The Consortium entrusts the part of press office to daviso: we will organize press conferences, edit press releases and media lists and will manage the contacts with journalists and wine editors. |
F&B – Spatium Pinot Blanc. The event in St. Michael/Eppan (South Tyrol), moved Pinot Blancs from all over Europe into the spotlight. At the first edition took part over 400 visitors and more than 120 producers. Among the mothers of success next to Vineum Eppan,the Tourism Association Eppan an and the Laimburg Research Centre was also our PR agency daviso. Together with the main responsibles we worked on the development of the whole concept of Spatium Pinot Blanc, the positioning of the event and the detailed program. In our role as the official press office we made media lists, took care of the contact and the support of national and international journalists and opinion leaders in the field of wine and supplied them with press releases and interesting content. Prior to the second edition, we have been increasing our activity radius. Our tasks were the conception, the strategic choice of speakers and a market study about the Pinot Blanc in Europe in cooperation with the Chamber of Commerce Bolzano. The main goal of our efforts was to establish Spatium Pinot Blanc as a reference in terms of Pinot Blanc in whole Europe. |
F&B - Monastery Cellar Muri-Gries. daviso supports Monastery Cellar Muri-Gries tapping into its widespread know-how in wine communication. As true pioneer of South Tyrolean Lagrein, Muri-Gries avails itself of daviso’s help in aiming at two essential goals: strengthening its image and conveying its expertise in red wines, both in and outside South Tirol. Firstly, we developed together a new communication strategy, in which press office services play a fundamental role. As official press office, we plan and organize press conferences, write press releases, take care of the contacts with journalists and opinion leaders in the wine sector and launch topics that reinforce the relevance of the cellar in the red wines world. |
F&B - Cantina Cortaccia. A new positioning and a new image to increase the added value for the around 180 members: this is the aim of the young management of Cantina Cortaccia, founded in 1900. daviso supports this growth path as official press office in South Tyrol, the winery main market. The organization of a press event allowed us to kick off together a new era and to draw successfully the attention of local wine journalists on a renovated, determined and very motivated Cantina Cortaccia. The essential pillars in the communication and press office activity are quality and sustainability during all wine production stages. |
Fashion – Living Kitzbühel. Press and media work with focus on lifestyle; trade press since 2008, tradeshows and visits to selected editorial offices to present new collections of shoes and slippers made from loden and milled wool. daviso is also active in online PR for Living Kitzbühel. We maintain contacts with the opinion leaders in this sector, so called bloggers. To make them true ambassadors of the brand, we supply them with products from Living Kitzbühel, which the bloggers can test exclusively, in order to present them on their channels. These channels include social networks. daviso is responsible for the social media presence of Living Kitzbühel, as well as for all promotional activities related to online and social media marketing. |
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Events – Durst Phototechnik: exhibition "Exposed to light." Phototechnik Durst is following a strong corporate and social responsibility culture. One of the recent initiatives is the photo exhibition "Exposed in the light - Photography in Tyrol from 1854 to 2011". The exhibition was organized to celebrate the 75th anniversary of the company’s foundation. Our agency daviso, being the official press office, took care of the communication. Thanks to the continuous contact with the media, we made sure to keep alive the interest in "Exposed to the light" during the whole exhibition period. To give even more visibility to the event, we started and entertained an online blog. |
Constructions - APPARATEBAU. This medium-sized company from Laghetti (Egna) is European leader in the home appliance industry. In order to concentrate on their core business, APPARATEBAU has passed all its PR activities to our agency. We are responsible for the media and press coverage, aiming to show that the company is an attractive employer. We reinforce this image of APPARATEBAU also online by social media presences on Facebook and LinkedIn. We are feeding these channels with customized content and bring APPARATEBAU in direct contact with their potential audience of interest and clients – without much divergence loss! |
Transport – DB Deutsche Bahn. Public relations in the South Tyrolean region for the German railway company; Press releases, media contacts. |
Institutionals – Provincia Autonoma di Bolzano; Department for Flood Protection. daviso worked on five environmental river projects in South Tyrol co-ordinating strategic planning since 2008 - “Etsch Dialogue”, "Passer for Meran”, "ProDrava", "Flood protection of Lasa" and "Plan for the catchment area of Upper Ahr". Media planning, press and media work, homepage design, stakeholder forums and follow-up communications with stakeholders, organisation of events and school projects. |
F&B - Association of the South Tyrolean Sparkling Wine makers. The producers of sparkling wines in Alto Adige are few, but they´re delivering great quality. To promote themselves the members of the association decided to create a unique sparkling wine together. It should become an international “ambassador” for high quality products made in South Tyrol. For the spread of this news, the association has turned to daviso that took care of all the communication regarding this ambitious project. |
ENERGY – BTS Biogas. The company BTS Biogas is Italy's number-one company in the field of biogas. This leadership is given by its high level of expertise, based on over two decades of experience with renewable energy. In terms of communication, the company chose daviso as the official press office, in charge of media relations with national and international media. In addition daviso takes care of the news section on BTS website in German, Italian and English. |
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F&B – Protective Consortium St. Maddalena The Santa Maddalena DOC is a real South Tyrolean classic. A protective consortium of 200 wineries pays close attention to the fact that the origin and characteristics of the wine remain undiluted. In order for the wine to get a younger, fresher image, the consortium turned to daviso. As the official press office for the main market South Tyrol and as a professional in online PR we help in the repositioning of the traditional wine as part of a multiannual project. As part of a modern online communication strategy, we are currently working out a modern website presence from A to Z as well as a social media strategy. "Content, Content, Content" is always our motto – because St. Maddalena fans of today (and tomorrow) have to be picked up also on Facebook. |
F&B - Free wine growers South Tyrol (FWS). They are the individualists in South Tyrol´s oenological landscape. They produce and sell their high quality wines almost exclusively by themselves and under strict ethical criteria. Authenticity is one of their core principles. As the official press office of the FWS, we supply local media representatives with interesting facts about the around 85 associates and accompany as a strong partner the main event of FWS "Vinea Tirolensis". For a long reverberation among all wine lovers! ![]() |
Energy - KWB. The Austrian company is a leading player in the biomass segment. Around 15 years ago, KWB stepped into the Italian market by founding a new subsidiary. To increase the success of the brand in Italy the company turned to daviso. As the official press office we work on the image of KWB through strategic communication. Our priorities are: national and regional media of general interest and specialized media in the areas of Green Energy, building, planning and renovation. Technical-scientific content we also spread on the official LinkedIn page of KWB Italia whose structure, positioning and constant updating we are in charge of. Among the services offered by daviso there´s even the organisation of a press trip to show reporters the Italian haed office of KWB and the support in occasion of trade fairs. The goal was clear from the start: placing KWB as a leading company in the field of biomass. |
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Energy – Azienda Energetica SpA. The company Azienda Energetica is the leading electricity supplier in South Tyrol, as well as one of the largest employers and taxpayers in the province of Bolzano. For this reason, the company is interested in informing the local population constantly about its activities. All according to the maxim: "From transparency comes trust." In keeping with this philosophy, Azienda Energetica has given us the task to deal with the external communication as the official press office in both German and Italian. |
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Institutionals - Itas Assurances. The Group ITAS Assurances was one of the first customers of daviso. In 2004 we were charged to take care of the corporate image and presence in the local media. It all began with the annual press conference and the presentation of the first social report drawn up by an insurance company. In 2012 the collaboration with ITAS resumed, but under a different guise. Our agency assisted the insurance group in a particular initiative called "ITAS on Tour". A road show that took place in several places throughout the province of Bolzano. Since 2013 daviso is the official press office of ITAS in Italy. |
F&B - WeineWolf. Wolfgang Ladurner, the man behind WeineWolf, launched 2015 his seven Cru’s wines. A lifelong dream came true. Because the adventure could begin, WeineWolf decided to turn to daviso and its expertise in the field of wine.Together we could develop a strategy for bulding an official online presence of WeineWolf. We took care about the content gave our fundamental contribution in the production of press materials of various kinds. |
Fashion – Missoni. Photo shoot of the winter collection 2007/2009 with international models and make-up-artists. |
Institutionals - Federfarma Alto Adige. This Federation represents the interests of 119 pharmacies in South Tyrol. They provide a capillary and ongoing assistance to the population. To ensure that pharmacists continue to focus on the care of their patients, we at daviso monitor the daily press for their federation. Our agency is also the official press office of Federfarma in South Tyrol. |
Energy - Eisackwerk Ltd. Concerning the communication of large infrastructure projects it is essential to be proactive to prevent and avoid crisis situations. A good example is the new hydroelectric Eisackwerk Ltd. Rio Pusteria that promises an increase in the supply of energy by about 30% compared to the existing power plant. The secret lies in the modern techniques used and in the construction details. And they need to be communicated in an everyday, non-technical manner. To achieve this goal, our pr agency daviso organized a press conference showing and informing on the current status of the project, the further planning and the benefits for the population. |
F&B - Funghi Vitalia, Hawlik Gesundheitsprodukte. The European market leader in sales of medicinal mushrooms has more than 35 years of experience in the field of myco therapy. Hawlik is established in many countries and tries now to actively expand on the Italian market. Official communications partner for Italy is our PR agency daviso. As Hawlik press office we manage the whole range of media relations, which include writing and distributing press releases, maintaining contacts with journalists from the fields of health and well-being, arranging interviews with the management and the targeted launch of topics. For a lasting effect on Italian consumers! For a lasting result with Italian consumers, the press work is supported by a social media strategy made by daviso. We create content for the Facebook page and plan wide-reaching advertising campaigns with the aim of having the fans of Funghi Vitalia shooting out of the ground like mushrooms. |
South Tyrol Emotions. 37 South Tyrolean entrepreneurs and merchants have worked meticulously on a unique business start-up, a department store, with the goal of grading up the city of Bolzano. Since such a project will never work out without the support of long years experience in the public sector, the South Tyrol entrepreneurial-elite took the PR-Agency daviso on board. We develop a strategy for Institutional Relations: we established contacts with policy makers and authorities, in order to involve and motivate them about the project. We aimed to reach even the media-community Bolzano, the true heart of the new shopping center. This happens by a so-called public hearing in which the project will be presented in all its details; on the other, through our work as press office of South Tyrol Emotions. In this role, we organize press conferences, maintain close contact with the responsible editors of the media in South Tyrol, write press releases and provide them regularly and accurately with content. |
Institutionals - Oikocredit is one of the world’s largest sources of private funding to the microfinance sector. It provides credit to trade cooperatives, fair trade organizations and small-to-medium enterprises in the developing world. To prepare for one of their road shows in the German speaking countries, a couple of Oikokredit’s employees recently attended daviso’s media training. We showed them you how to enhance their verbal and non-verbal communication skills for media interviews, public speaking and presentations. |
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F&B - Bolzano Wine Tasting Festival. Wine Fair and side events in 2007 and 2008 with EOS and the chamber of commerce Bolzano, press and media work, press releases, interviews for TV and radio. daviso also arranges a co-marketing with a gallery from Milano which presents wine related art at the tasting festival. |
Institutionals – South Tyrolean Aid for Sports. Press and media work of an event for the benefit of athletes unable to pursue sports career without financial support for example a Ball in support of Sports and other sporting events such as the Marathona dles Dolomites and South Tyrol Dolomiti Superbike. |
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Institutionals – Counseling South Tyrol. Strategic PR planning, testimonial research, organisation of meetings with disabled people and journalists in editorial offices. Interviews on radio with disabled artists to create greater awareness surrounding the problems of disabled people. Finding brand icons also, like sportsman Martin Gruber, who supported the work of the "Lebenshilfe" - Counseling South Tyrol. |
Consumer Goods – Flexi. Product-PR for these special articles available in Italy and used daily for the benefit of dogs; PR notices and press releases in speciality and lifestyle media. |
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F&B – Tiefenbrunner Castel Turmhof. The traditional winery in Niclara/Cortaccia remains faithful to its longlasting roots even many centuries after its founding. The Feldmarschall v. Fenner, a Müller Thurgau which grows at 1,000 meters above sea level, is unique in Europe. The winery proves across their wine communication that traditional does not mean dusty. We from daviso designed and implemented the new website of the family company, have been maintaining and managing the Facebook page and thus have been strengthening the position of the winery in the digital world. |